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With a rise in vegan, flexitarian and dairy-free diners, it’s important to make your menu as inclusive as possible, which is easy when you use Whirl!

Original and Unsalted Whirl still have the same great taste, and they’re now vegan certified, meaning you can now use them to create delicious vegan dishes.

This is particularly relevant this month, with thousands of people taking part in Veganuary. Over 629,000 people signed up for the 2022 campaign, with more expected to take part this year.

76% of people that take part in Veganuary are extremely likely to try a vegan diet again in the future, meaning plant-based dishes will be in demand all year round.

Cater to those taking part in the initiative, and those who always follow a plant-based diet, by using any of our Whirl products.

Our butter alternatives are super convenient – there’s no need to wait for Whirl to melt or reduce, and it can be poured, brushed or stirred straight into your recipes!

Now vegan certified, you don’t need to switch between products when cooking for vegan and non-vegan diners, making Whirl an even more convenient staple to have in your kitchen.

Switching your regular butter to plant-based Whirl can make your recipes healthier – catering to those more health conscious. Your dishes will still have that rich, buttery flavour, but with 82% lower saturated fats!

Whirl is more cost effective than regular butter and has a 12-month ambient shelf life – helping you reduce your waste as Whirl needs replacing less frequently.

This multi-menu product can be used to grill, roast, fry, bake and more – for every course, both sweet and savoury!

Refresh your vegan dishes this New Year and get inspired by some of our plant-based recipes. Serve up some delicious Moroccan Sweet Potato Jackets, or tasty Smoky BBQ Beans.

Use Whirl to revive your plant-based sides – serve flavourful Roasted Sweet and Spicy Corn on the Cob, Garlic & Herb Roast Cherry Vine Tomatoes or Creamy Polenta Mash.

Don’t forget dessert! Apple & Peach Crumble and Spicy Roast Tropical Crumble still have that tasty buttery flavour whilst being completely vegan.

Make your menu more inclusive by switching to Whirl! Keep up to date with all the latest Whirl news, and our other AAK brands, by signing up to our newsletter.

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AAK Foodservice and our brands' resources

This resources section contains a wide range of additional information for our wholesaler customers about all of our AAK Foodservice brands including: Lion, Whirl, Prep, Uncle John’s, AVR60, Prep Premium, Cuisine Naturelle and Rowallan.

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