Indulgence meets innovation in 2025 with Prep

The Newstalgia trend continues to reign supreme in 2025, celebrating indulgence, tradition and sustainability. As diners seek comforting yet innovative dishes, deep-fried favourites are being reimagined with plant-based alternatives, bold flavours and premium ingredients. Prep frying oils offer the perfect way to deliver flawless fried finishes, whether you're creating crispy classics or bold new twists.

Sustainably fried, planet-friendly creations

Bring sustainability to the fryer with innovative recipes that minimise environmental impact while maximising flavour. Prep oils deliver consistent, high-performance frying, making them perfect for indulgent but planet-conscious dishes. And they are made from sustainably sourced oils, in a responsible way, so align with this trend perfectly.

Try crispy cauliflower wings – florets coated in a light, seasoned batter fried to perfection in Prep oils. Toss them in a sweet chilli glaze or smoky BBQ sauce, then serve with a cooling vegan ranch dip. Or go for a plant-based battered burger: a hearty plant-protein patty coated in a golden batter fried in Prep oil, stacked with lettuce and pickles, and paired with chunky chips. This modern take on burger and chips is indulgent and eco-conscious, hitting all the right notes for today’s diners

Sweet, deep-fried nostalgia

Deep-fried desserts are the ultimate indulgence, and Prep oils ensure a flawless finish every time. From golden crispy coatings to perfect textures, Prep oils make your dessert menu shine. Try fried apple fritters: battered apple slices fried until golden and sprinkled with cinnamon sugar. Serve with a drizzle of maple syrup or a side of vanilla ice cream for a nostalgic treat. Or elevate a classic with chocolate-filled doughnuts: pillowy dough fried in Prep oil and filled with rich chocolate ganache. Dust with powdered sugar for a dessert that’s impossible to resist.

Elevated chippy tea

Give Britain’s beloved chippy tea a premium twist with Prep frying oils. Start with wild-caught fish: lightly battered and fried to golden perfection. Pair with hand-cut chips fried in Prep oil for that signature crunch. Offer a side of zesty lemon aioli or a modern take on tartare sauce to elevate the dish even further. For plant-based diners, a battered tofu ‘fish’ offers the same crisp indulgence with a sustainable twist. Serve with air-fried chips and a garnish of fresh herbs for a contemporary upgrade to a timeless favourite.

Prep frying oils provide the perfect foundation for indulgent deep-fried dishes that cater to the demands of modern diners. Whether it’s crispy plant-based mains, bold global flavours, or nostalgic sweet treats, Prep ensures every dish achieves a flawless finish.

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